Delete your account and data

How to request deletion

Email us at info@naiara.com from the address you signed up with, using the subject line “Privacy – Deletion”. Include your name and the account email or phone number so we can identify it.

We verify that the request comes from the account holder, confirm receipt and complete the deletion within a maximum of 30 calendar days (Art. 12 GDPR). We email you once it is done.

You can also review and erase your preferences and conversation history from the “Privacy” section inside the app, without deleting the whole account.

What gets deleted

When your account is deleted, we erase:

• Your account data: email, phone number, user ID and date of birth.
• All your conversations with the agents and the compressed summaries of your history.
• Your preferences and personalisation data (style, budget, brands, size, skill level, etc.).
• Your Memory Mode status and the main agent linked to it.
• Your advertising and marketing data (advertising ID, newsletter, push notifications).
• Any images and audio you sent to the agents. Voice transcriptions and facial data are never stored permanently in the first place.

What we keep, and why

The law requires us to keep certain information even after you delete your account. That data is blocked: it is not used to provide the service or for any other purpose, only to meet legal obligations or handle potential claims.

• Billing data and affiliate purchase transactions: 6 years (accounting obligation, Art. 30 of the Spanish Commercial Code).
• Minimum account and subscription data needed to handle claims: up to 5 years (civil statute of limitations, Art. 1964 of the Spanish Civil Code).
• Hashed anti-fraud identifier for the free trial (account_hash): 24 months from last use. It is an irreversible hash: it cannot identify you or recover your Apple or Google account.
• Technical and security logs: 12 months.
• System backups: overwritten on a rolling 30-day cycle.
• Support data, if you have contacted us: 3 years from the ticket being closed.

Before deleting: cancel your subscription

If you have a Premium subscription purchased through the App Store or Google Play, deleting your Naiara account does not cancel it — the store manages it, not us. Cancel it first from the subscription settings of your Apple or Google account so it stops renewing.

Deletion is irreversible. Once completed, we cannot recover conversations, preferences or Memory Mode.

Your other rights

Beyond deletion, you can request access, rectification, restriction, portability (in JSON) or object to the processing of your data, and withdraw any consent at any time. Email info@naiara.com with the subject line “Privacy – [your right]”.

If you are not satisfied with our response, you can lodge a complaint with the Spanish Data Protection Agency (www.aepd.es) or with the supervisory authority in your country.